As the marijuana industry expands and matures and expands, so do consumer expectations. Consumers no longer want products that just “work”. They are looking for scents that can make them recognize it, and tastes that resemble the real cannabis. Terpenes that are derived from cannabis are currently in the forefront of discussions on product development because of this growing demand.
Image credit: massterpenes.com
What are Terpenes and How Do They Define Cannabis Identity
Terpenes, which are the aromatic compounds which give cannabis its distinctive aroma and flavor are responsible for this. They influence the perception of a product from cannabis before the effects begin to manifest. When stored properly Terpenes are a way to convey the freshness of a product and also strain lineage. They also communicate overall quality. Even high-potency substances handled improperly can make them feel artificial.
Real Cannabis terpenes are sourced directly from cannabis flower, capturing the plant’s natural aromatic fingerprint. This is a distinct distinction from the botanical blends of terpenes which try to mimic the cannabis profile by utilizing compounds that are not derived from cannabis plants. While botanical blends can be inexpensive, they do not provide the level of depth and depth customers associate with genuine cannabis.
The extraction method determines the outcome
The method of extraction of terpenes is essential to their final characteristics. Hydrocarbons are extracted from plant matter that is either frozen or fresh, and this technique captures the vibrant flavors of live resin. These techniques safeguard fragile compounds, which can easily lose their luster in high-heat drying processes.
CO2 Terpenes are an excellent alternative. Carbon dioxide terpene extraction provides precise control as well as solid and clean terpene fragments. The resultant aroma could be more solitary than live hydrocarbon extractions. However, CO2-derived profiles are admired for consistency and purity especially in formulations where balance is important more than the intensity.
Neither method is inherently “better.” Each method serves a different purpose and the informed producer chooses the best method based on their intended outcome rather than marketing trends.
Fresh Material Makes a Measurable difference
The quality cannabis-derived terpenes begin at harvest. Terpenes are volatile and will quickly degrade if brought into contact with oxygen, temperature or time factors. By using fresh, frozen flower or material that is carefully preserved, you can retain the aroma of your original.
After degradation and the process is not able to fully recover the amount of loss. The terpene industry is very concentrated on the source of raw materials as well as the handling of them. Aroma clarity and depth are instantly different between fresh and damaged material.
What to be aware of when purchasing Cannabis Terpenes
When looking at Cannabis Terpenes, it is easy to overlook the glitzy descriptions. Transparency is the most important thing. The purchaser must understand the source of the terpenes, their extraction, and processing after extraction.
Consistency is another key aspect. Truly cannabis-derived product should smell the exact identical from batch-to-batch, even when it is strain-specific. The presence of large variations is often a red flag for brands that care about quality.
A Specified Approach to Terpene Craft
Certain producers are all-rounders. Others opt for specialization. Mass Terpenes fits into the second category because it focuses on terpenes exclusively instead of focusing attention on different types of products. This narrow focus allows greater control over aromas as well as the process and final product.
Mass Terpenes places a high importance on small batch production, as well as a meticulous post-processing. This enables the flavor to speak for itself. Instead of solely relying on hype Quality is to be felt directly through scent and taste that are distinctively marijuana.
Aroma is the Ultimate Quality Check
The moment you open an bottle, there is no lab report that will be able to replace it. Cannabis-derived terpenes of superior quality are immediately identifiable, displaying the level of quality and sophistication that cannot be matched by any synthetic blend. Aroma is the sole measure of quality.
Genuineness has been a crucial factor in differentiating the industry as it develops. No matter whether a product is made with CO2 terpenes, which are refined or cured cold, the main objective is to preserve the original characteristics of the plant. Terpenes, when treated with respect and care, do more than improve products. They also bring the cannabis tradition forward.
